Local Business Spotlight: Revolution Chiropractic

We’re so excited about our first Local Business Spotlight of 2019!  We are featuring our dear friends at Revolution Chiropractic in Marietta, GA.  Keep reading to learn about the challenges they’ve faced growing a successful practice in the same town as one of the largest chiropractic schools in the country (lots of competition!) and the lessons they’ve learned along the way.

Q: What is the name of your business and when did you get started? 

Revolution Chiropractic was officially founded in January of 2016.

Q: Tell us about your business.  What products and/or services do you offer? 

We specialize in performance chiropractic care for the whole family.  We offer custom chiropractic care plans for the health of your spine and nervous system, to keep you moving well and enjoying your favorite activities.  Everyone who comes to see us begins care with a digital nerve scan, biomechanic and functional movement assessment, and posture screening. Based on our findings and your health goals, we put together a custom health plan just for you!

Whether you are in pain, injured or just looking to improve your health; we offer spine and extremity adjustments (knees, hips, shoulders, etc.), pediatric adjustments, prenatal and postpartum care, and medical grade supplementation and nutrition.  We also offer advanced soft tissue techniques and therapies including graston, cupping, laser, massage, myofascial release, and prenatal massage.

Our community events at the office are great too! Workshops on core health, essential oils, immune boosting, breath and flow classes, and weekly healthy meal-prep swaps.

Q: How did you get the idea or concept for the business? 

Revolution Chiropractic started when Dr. Kristin Steele and Dr. Shannon Good met in Chiropractic School, and graduated in 2011. Dr. Steele worked for Life University Rugby while completing  her Masters Degree in Sports Health Science, when she met Dr. Kristopher Headlee (former Life U Rugby Captain). Fast forward a several years and after seeing a need for a chiropractic office that incorporates family and performance care, these three friends decided to help families with their own health revolutions.

Q: Why did you choose your industry/business? 

The three doctors of Revolution all have an innate drive toward better health and performance. It has served them well as athletes themselves. That same drive fuels their desire to take care of people and help others strive for better health. Dr. Kris Headlee’s personal experience with chiropractic care that allowed him to continue playing Rugby at an international level is part of what makes him an amazing sports chiropractor.  Dr. Shannon Good, although being a former elite gymnast and coach, has always taken care of kids and now is one of 5 certified Pediatric Specialists in the state of Georgia. Dr. Kristin Steele is also a former collegiate swimmer and specializes in taking care of pregnant moms and helping them stay active and healthy.

Q: What was your mission at the outset? 

We say that “Your family’s Health Revolution starts here” and that’s been our mission since we started. People deserve custom care that is unique to their body and their health goals, regardless of their age.  We are committed to helping people perform, move, function and recover, better, faster, stronger, longer!

Q: Which channel(s) do you feel has been the most beneficial to the growth of your business (Social media, web-presence, word-of-mouth, networking, etc)?  Why?

Our business has really grown because of our reputation to take such good care of people. Word-of-mouth, networking, community partnerships with local gyms, and building an online community through Instagram and Facebook for our patients – those have all served us well. For us, it always comes down to relationship building. If a marketing channel includes that, then it has helped and will continue to help our business grow.

Q: What do you feel has been the biggest contributor to the success of your business? 

We are certainly not a conventional chiropractic office! You’d be hard pressed to find three specialists under one roof that have the ability to take care of the whole family like we do. Our attention to detail from the start and custom care you receive in our office really separates us from traditional chiropractors. When you become a patient in our office, you become family, and we take care of you like family.

Q: Can you tell us about a client experience that made you think, “This is why I do what I do!”?

We offer family care plans at our office, and it’s not uncommon that they just start with one person. After that one person comes in, then they bring their spouse, and then kids, and then their parents…. Our largest family care plan is a 10 person care plan! Multi-generational, everyone coming in for different reasons, but still using chiropractic care on a regular basis to stay moving and healthy – that’s why we do what we do!

Q: Do you have a favorite quote, book, or blog that has inspired you as you have grown your business? 

That’s a tough one, because we are always soaking up all the business and personal growth knowledge we can. Right after we started Revolution, all 3 of us attended the Tony Robbins UPL conference and that was definitely a launching point for us.

Q: What was the most valuable lesson you learned in your first year (or first few years) of business? 

It’s very easy to get mired down in administrative work that is not time sensitive nor an income producing activity.  You need to set boundaries in your schedule for prime-time activities (working to generate revenue), prep time activities (administrative, management, and training time), and also play time (personal and family time).  The difficult part is to stick to the schedule that you set for yourself. If you don’t respect your own boundaries, your prep time activities will very easily begin to take away large chunks of time from prime time and/or play time.  Your time is your most valuable resource – don’t steal it from yourself, and don’t let others steal it from you. It’s the one thing that once it’s lost, can never be replaced.

Q: What has been the biggest obstacle you have faced while starting and growing your business? 

Differentiating ourselves, and then effectively marketing that fact, in a very competitive market. If you aren’t familiar with Marietta, it is home to the largest chiropractic schools in the country. There’s almost one chiropractor on every corner!

Q: What words of wisdom or advice would you offer to someone starting their own business? 

A couple things:

You may have the greatest product or service in the world, but it won’t matter if nobody knows who you are, how to find you, and how what you have to offer will benefit them.  Don’t underestimate how important marketing is to a new business. I can’t emphasize that last sentence enough.

Next, there’s going to be a lot of people trying to sell you stuff that you don’t need right away – in your early weeks and months, always ask yourself if any new product or service is a need or a want; is it critical to the operation of your business?  Controlling your overhead is critical, especially early on. Don’t take on debt to get started and don’t sign up for monthly services that aren’t necessary to run your business.

Revolution Chiropractic
60 Whitlock Place, Suite A
Marietta, GA 30064
678-956-1598

Local Business Spotlight: In An Instant, LLC

We are very excited to be starting a Local Business Spotlight series.  We will be featuring local businesses owned by our clients and friends.  Our very first feature is In An Instant, owned by Lauren Fici.  Lauren is an incredibly kind and talented event planner based in Marietta.  Keep reading to learn about her experience starting and growing her business, what inspires her, and what she feels has helped In An Instant become what it is today.

Q: What is the name of your business and when did you get started?

    The name of my business is In An Instant, LLC. My best friend and I came up with this name due to my love of communication and always being so instant in my responses. I officially started my dream company in February of 2017.

Q: Tell us about your business. What products and/or services do you offer?

    I offer event planning services. There are many types of events: weddings, rehearsals, birthday parties, bridal showers, anniversary parties, baby showers, baptism luncheon, fundraisers, grand openings, corporate functions, as well as Instant Getaways. In An Instant, LLC does them all.
    I also do floral arrangements, DJ services, and provide linens and some decor rentals.
    I can plan your party from A-Z or help coordinate the month before. I can caterer to YOUR needs.

PC: Ruzin Cunningham Photos

Q: How did you get the idea or concept for the business?

    I have always known my strong suite is communication and organization. I had been wanting to work in this industry for years. One day, after talking with my husband and best friends, I just decided to say …why not! Lets take a chance! So we started on building a website, which my friend Nicole Cole did -she totally rocked it! Then a logo, my best friend Hilary Salo found my vision and made the logo perfect and then went from there. I thrive on my social media platforms and started to book business!

PC: Hannah Wade Photography
Q: Why did you choose your industry/business?

    I always was the friend to throw all my friends baby showers and bridal showers. I had the organization to come up with timelines and due dates for different items to make sure the event went perfectly. I also worked for Event Services for Valdosta State University for a year. I assisted in Relay for Life and the Chili cookoff. I felt a sense of accomplishment and excitement. I always finished the event being in the best mood. I knew I had found my calling!

Q: What was your mission at the outset?

    My mission statement is: ” Making Dream Reality, In An Instant” — this is true to this day, when I helped plan a wedding for sweet friend of mine in 4 days due to Hurricane Irma destroying her venue at the beach. We relocated and did it in Ballground, GA and it was gorgeous!!!

 

Q: What was the most valuable lesson you learned in your first year of business?

    It is okay to not know everything. That is why there are professional tax laws, accounting, contracts, etc. I made the best decision when I hired Levesque and Associates to do my business taxes and accounting. They are the best!!!!

Q: Which channel(s) do you feel has been the most beneficial to the growth of your business (Social media, web-presence, word-of-mouth, networking, etc)? Why?

    I feel like the most valuable benefit has been word of mouth. I strive for every event I do to at least have 2 or more referrals from it due to my client being 100% satisfied. Also I am a big advocate for networking. I am very involved in the Marietta Business Association and my way of giving back to the community is doing all of their ribbon cuttings and assisting in their social media. Through Marietta Business Association I was named the 2017 Member of the Year! I also have a closed networking group called EARN and out of that group I gained my most loyal client.

Q: What do you feel has been the biggest contributor to the success of your business?

    I feel as though it has been my support team. I have the most supportive husband who constantly helps me think of new ways I can improve. I have friends that constantly refer me and my clients who sing my praises. My sweet parents continue to encourage me and lift me up. I love my new vendor friends and the relationships that we have built so we can refer each other.

PC: Misty Nolan Photography

PC: Picture This! Photography, Florals by: Sean O’Keefe Events
Q: Can you tell us about a client experience that made you think, “This is why I do what I do!”?

    September of 2017 I did a wedding in Italy. I coordinated and assisting in booking the vendors, made a very detailed timeline, added an international phone plan, and met with my client a few times. We did this in 3 months.
    The wedding looked like something out of the movies. It was so romantic and I got the best review of my life. I also made friends with the florist, photographer, and videographer. Not to mention her wedding made it to “Say Yes to the Dress”!! I still think of this wedding and have to pinch myself from time to time!

Q: Do you have a favorite quote, book, or blog that has inspired you as you have grown your business?

    Of course I have always loved Martha Stewart Weddings, The Knot, and Style Me Pretty! But a quote I would say that gets me going is:
    “People can teach you, motivate you and inspire you. But only you can make up your own mind to go after your goals.” – Eric Eisenberg
Q: What has been the biggest obstacle you have faced while starting and growing your business?

    With starting any business you are presented with new challenges. Work/life balance and time management are two key components that require a steady hand on the wheel. This is something that I am working on every day.

Q: What words of wisdom or advice would you offer to someone starting their own business?

    Have a vision and do not be afraid of failure. Keep pushing and find your tribe! Love what you do and you will truly never work a day in your life. When you get to something you might not know a lot about find a trusted professional and refer back to each other.

Flowers by Lauren Fici
About Lauren Fici
Born and raised in Marietta, Georgia, Lauren has a drive for serving others. She is a graduate of Valdosta State University (Go Blazers!) with a Bachelor’s in Speech Communication. She is happily married to a man she has known since elementary school. Lauren and her husband, Ali, are both very active in their church and serve on the hospitality team.

Lauren has known since she was little that she has a servant’s heart and event planning is her calling. For ten years she coordinated showers, weddings, parties, fundraisers, and corporate events. Whether it was planning showers, or coordinating weddings, or helping plan her grandmother’s 106th birthday party, she has known that planning and coordinating are her strengths. She has hosted numerous events and is a stickler for schedules. She feels that event planning is her natural calling and southern hospitality and organization are her strong suits.

Contact:
In An Instant, LLC
678-910-9093
lefinstant@gmail.com